Gorcarar Vahram Martirosyani feysbuqyan grarumy․ «The Wall Street Journal-um hodvac e hraparakvel, te inchpes e Ford-i tnoren Jim Farlin vaxecel Chinastanum tesacic: «What Scared Ford's CEO in China»:
Hodvacy shat tchisht nkaragrum e, te inchpes en chinacinery voch miayn humqi u ashxatuzhi ezhanutyunic ogtvum, ayl naev steghcel en matakararman shghtaner, voronq dardzel en inqnarzheq ijecnogh evs mek azdecik gorcon։ Nkaragrvum e naev, te inchpisi vaxenalu aragutyunnerov en chinacinery steghcum u zargacnum irenc produktnery։
Heto Farlin nerkayacnum e ir teslakany Ford-i mrcakcutyany dimakayelu veraberyal։
Aystegh arden Jim Farlin katarum e ayn nuyn sxaly, vory katarum en avtomobilayin ev yndhanrapes shat texnologiakan ynkerutyunneri voroshum kayacnoghnery: pattcharneri phoxaren phordzum e lucel hetevanqnery։ Aysinqn: phoxanak inovaciayi mijocov steghcen mrcakcayin aravelutyunner ev dranc vra karucen tiraxayin marqeting, phordzum en gtnel shukayi nishaner, vortegh der kareli e vatcharqner apahovel։ "Der" bary aystegh banali e։ Nuynisk ete hajoghvi tvyal nishayum hajoghutyun grancel, mrcakicnery arag nkatelu en da ev mutq gorcen nuyn shuka։
Ays motecumy, iharke, tarorinak che Jim Farlii hamar, qani vor nra beqgraundy marqetingic e galis։ Chnayac im voghj harganqin marqetologneri handep, texnologiakan ynkerutyan CEO-i beqgraundy chpetq e marqetingic lini ))
Isk BMW-n, Rimac-y ev Tesla-n gnum en inovacion tchanaparhov, ev nranc mot mrcakcutyuny stacvum e։ Anhuys e chinacineri het "chinavari" mrcakcely։ Maski hajoghutyan gaghtniqneric mekn ayn e, vor na mec ynkerutyunnery ghekavarum e, inchpes startapher։
Innovation over Integration (Inovacian: integraciayi phoxaren):